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* Selma Smajlović, PhD.smajlovic@untz.ba ** Bahrija Umihanić, Ph.D.umihanic@untz.ba *** ̋Lejla Turulja, Ph.D.turulja@efsa.unsa.ba Abstract.
This study aims to clarify the relation between technological innovation and business model innovation and their shared impact on the business success of medium and large enterprises. Drawing on the ResourceBased View, this paper offers a comprehensive research model that analyses the relationships between technological innovation and business model innovations and their impact on business success.
Bahrija umihanic biography of william
Structural Equation Modelling is utilized for the analysis of a dataset collected in a Southeast European developing country among medium and large enterprises. The results show that technological innovation has a positive influence on business model innovation and that business model innovation positively impacts the success of a business.
Finally, the results confirm the mediating role of business model innovation between tec